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Pattern design of down jacket is noteworthy in A/W 23/24. With the diversification of development and the larger scale of market, the pattern design of rejuvenated products is bolder. The classic elements are upgraded and redesigned to show personality.
Inspired by Op Art, new patterns on down jackets present trompe l’oeil effects. Illusive edges and soft shapes create digital ripples. The patterns look like stretching and contracting with rhythm.
Checkerboard is a timeless classic. Different proportions enliven the checked patterns. Contrast colors and twisted shapes present a psychedelic effect.
Influenced by revived retro fashion, we can see hearts and stars on runway shows. Different sizes of stars are scattered like polka dots to create a starry night. Mottled stars and hand-painted stars are the rejuvenated presentations.
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