The Analysis of Saint Laurent The Luxury Menswear Brand

The Luxury Menswear Brand

In a special video directed by Jean-Paule Goude, dancers are seen performing to Jimmy Forrest’s Night Train. The makeup of the song is reminiscent of a marching band soundtrack. The dancers begin the video dancing in line before individually breaking off to show off their moves and their fits. The dancing ensemble adds a dramatic flair to the presentation that further emphasizes the 1980s inspiration for the collection.

F/W 21/22 Campaign

To celebrate the Chinese New Year of Tiger, Saint Laurent explores the natural world to awaken the wild instinct. The collection includes earthy-tone Niki handbag, Manhattan handbag, tiger stripe footwear and printed sweatshirt.

Chinese New Year Collection

The latest collection released a series of overcoats, jackets, and suits with a straight silhouette. The rebellious moves brought by precise tailoring reflected the delicacy and easiness of the modern city.

Minimalist Straight

The brand logo of Saint Laurent is printed and embroidered on garments. The combination with seasonal features creates new visual images. The application on T-shirts, sweatshirts, and jackets elevates the dressing layers.

Brand Logo menswear

For a full report, pls visit https://www.popfashioninfo.com/details/report/t_report-id_12573-col_35/

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