The Self Awakening Design Development of Kidswear


After a long time of silence, we welcome a new round of self awakening in A/W 22/23. Neutral brown tone plays an important role in this theme. Active high-saturation red, green, yellow and blue are used as the secondary color to realize the awakening of senses. Linear patterns and geometric color blocks complete the minimalist style.


Colorful, fine stripes and color-blocking geometric shapes have been the pattern elements for this theme. Large-scale warm-tone neutrals are combined with delicate lines and low-key prints to create a classic and versatile style with highlights.


Following the concept of “Less is more”, the color revival in placement has become an important design detail. The local decoration can be realized by splicing, panelling, printing and embroidering. Scarves, socks and caps are also available to complement the monotonous color-way, which maintains the minimalist accent and enriches the styling.


Amberlight(PANTONE 14-1217 TPG) and Egret(PANTONE 11-0103 TPG) are used as the main colors of autumn palette, complemented by Marine Blue(PANTONE 15-1472 TPG) and 18-1561 TPG). A generally warm visual effect is revealed. Comfortable fabrics and casual loose silhouettes create items that are suitable for both indoor and outdoor in autumn.


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