The Womenswear Catwalk Analysis of MSGM

fashion brand MSGM

The MSGM A/W 2021 womenswear collection is an ode to Milan’s underground nightlife, and also to the desire for going back to dance floors. This collection is modeled on a cast of young dancers and performers. After experiencing such many impacts, MSGM is preparing for a restart and relight the bright of Milan. The creative director Massimo Giorgetti releases the A/W 2021 womenswear collection, Manifesto. It is a collective labor of love, involving Flash Art publisher Gea Politi, visual artist Alessandro Calabrese, movie director Francesco Coppola, and Club Domani’s DJ Sergio Tavelli and Andrea Ratti. Together they produced a cinematic video with a spoken-word soundtrack by Politi shot in Milan’s historic Teatro Manzoni.

fashion brand MSGM

This collection widely uses patent leather to build the items which satisfy the whole style. Fabric underlines more harmonious individuality and comfort, and it is mainly applied on down jacket, dress and trousers.

fashion brand MSGM

The ice crack pattern is made by laminated printing glue, which is mainly applied on outerwear, knitwear and water-washed denim.

fashion brand MSGM

The extravagant styling of synthetic fur is applied on outerwear and vest by the eco-friendly natural dyes.

fashion brand MSGM

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